Infograph from SocialCast examines the cost of early adoption of innovative products. The term "early adopters" was coined by Everett Rogers. When examining who the early adopters are, SocialCast provides the following breakdown:
1) Innovators
2) Early Adopters
3) Early Majority
4) Late Majority
5) Laggards
Friday, January 6, 2012
The Cost of Early Adoption
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